We have Black Friday and Cyber Monday, but last year American Express coined a new shopping day to add to the biggest shopping weekend of the year. That day is Small Business Saturday. Tomorrow everyone is encouraged to skip big box stores and choose to do some holiday shopping at your local small businesses. Every purchase directly bolsters the local economy. So grab the family and slow things down. Park the car and walk shop to shop on your favorite Main Street. Find unique, local gifts for your loved ones instead of the usual.